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Stock market bull

Talking Bull for Stock Market and Investing Videos — meet Marks

Marks is a bull in a sharp navy suit, white shirt and pocket square, with golden horns, a curly forelock and the steady look of someone who has seen a few market crashes. He breaks down stock news, investing basics and business stories in your own voice. Choose his coat and tie color, and download a market anchor without showing your face.

Make Marks talk — freeSee all 20 characters

Free during the beta · preview without an account · MP4 or transparent .mov

Marks talking in the Stock market scene
A still from the real video · Stock market scene, 16:9

7 expressions, one Marks

Marks's seven expressions
  • Neutral
  • Happy
  • Excited
  • Surprised
  • Serious
  • Sad
  • Thinking

A confident anchor for markets and business

In market slang a bull is the optimist who expects prices to rise, which makes Marks an instant visual joke for anyone who follows finance. He is drawn to feel like a news anchor rather than a cartoon: tailored suit, calm half-lidded default, and heavy brows that turn stern for a sell-off and lift for a rally.

Use him for weekly market recaps, earnings breakdowns, 'how the stock market works' explainers, company histories, economy news and business case studies. On the stock market scene, with a price or chart template next to him, a recap looks like a small newsroom.

3 script ideas for Marks

  • Weekly market recap

    “Stocks closed the week higher, but not for the reason you'd think. Three numbers explain the whole move, and the second one surprised everyone.”
    Say this with Marks →

  • Investing basics

    “An index fund is a basket that holds hundreds of companies at once. You don't pick the winner; you own a little of everyone. Here's why that's boring and brilliant.”
    Say this with Marks →

  • Business story

    “This company sold one product for forty years and never changed the recipe. Then one decision in a boardroom almost ended it. Let's open the file.”
    Say this with Marks →

How it works

  1. Paste your script. Marks reads it from a karaoke-style teleprompter.
  2. Record your voice in the browser, or upload an MP3, WAV or M4A.
  3. Pick a scene, framing and subtitles, then download the video.

Tips for market videos that age well

Date every recap on screen and in the title: market videos are searched later, and viewers need to know when 'today' was. Show prices and percentages with a template rather than saying long decimals — your mouth and Marks' will both thank you.

Don't tell viewers what to buy. Explain what happened and why, add a line saying the video is not investment advice, and keep the tone calm: Marks' 'Serious' face does more for a crash than any shouting.

Templates that pair with Marks

More business templates →

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Questions

Is Marks a real company's mascot?
No. He is an original bull drawn for this tool, with no logo, ticker or brand colors from any exchange or bank, so you can use him on your own channel.
Which colors and ties can I choose?
Brown with a green tie, black with a gold tie, gray with a red tie and tan with a teal tie, always in a navy suit. He has seven expressions.
Can I monetize a finance channel with a character host?
Yes, the video file is yours to publish and monetize. What YouTube's Partner Program does not pay for is inauthentic content: mass-produced or repetitive uploads with little original work. Your own script, voice and point of view are what make a channel eligible, not the drawing.

Meet the other characters